A Letter on The Launch of Lumi Luxe

In recent years, Travel and Luxury Real Estate professionals alike have become increasingly savvy to their marketing needs and the importance of their online brand identity. Gone are the days of relying on Travelclick ‘cookie cutter’ sites that restrict a property from sharing their individuality and personality. And in this new era, Real Estate is sold based on lifestyle desires and connecting with buyers on an emotional level - rather than relying on traditional advertising to do the heavy lifting. Consumers are doing their research and make many decisions online now, and in order to stick out amongst the industry noise, it has become imperative to showcase your unique brand lifestyle in authentic and creative ways. Our agency, has had proven success with our clients within the Travel and Real Estate industries because we understand the need for that impassioned storytelling, backed with the technical skills and understanding of analytics to stay accountable. For this reason we have decided to launch our sister agency, Lumi Luxe, and continue to build our vision of an agency of experts that Travel and Real Estate professionals can rely on to propel their business forward. The digital landscape is constantly changing, and the energy of that evolving environment fuels us to stay sharp and on top of emerging trends and ideas. We handpick team members that come from, and are passionate about the Real Estate and Hospitality industries. We are known by our clients for our dedication to their brand and to their success, for our expertise across many facets of digital marketing that always focus on supporting sales, and for our friendly and dynamic team that truly does care about our clients at the end of the day. We are thrilled to continue building up our team here at Lumi Luxe, and look forward to the opportunity of sharing our team’s knowledge and insights across Luxury Real Estate and Travel through this blog and our social channels. Please do stay connected and let us know if there are topics you would like us to share.Sincerely,Melissa MelonsonCo-Founder and President